When you are attempting to capture the hearts and minds, as well as the wallet share, of consumers that want to join the wireless revolution, getting the odd celebrity to endore your product is usually a good tactic to help your products fly off the shelves.To this end, Intel was the latest vendor to show off its celebrity friends today by rolling out its Top Gun Hollywood A-list.

Yesterday, we saw Morgan Freeman and Dan Brown, the writer of the Da Vinci Code, today Intel rolled out its Top Gun by arranging Tom Cruise to do a celebrity tour of its stand here at CES.

One minute we are looking at Intel and Skype partnerships on the stand, the next minute we turn round and we see the cream of the Hollywood A-list, cruising round its stand.

"Show me the money," or at least the latest in Voice over IP.